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Customers are central to any car retailer and the benefits to ensuring your business operates with their best interests in mind are obvious. Happy customers create additional sales opportunities and customer recommendations bring in new buyers. The internet has given individuals the power to publish their thoughts …

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Twitter, Facebook, LinkedIn and others provide a cost-effective way to reach millions of potential customers – and that is as true for the motor industry as it is for all others. Social media is a powerful tool for reaching a large audience, but how do we keep that audience safe from misleading or unfair …

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Great communication makes a real difference when building customer relationships.   Here are our top 5 tips to improving yours: KEEP IN TOUCH Keeping in touch with your customers builds an invaluable relationship, really important when it comes to aftersales and if the FCA recommendations are implemented in …